SmartStore HQ Brand Assets
Approved vector logos, brand color specifications, and official software interface screenshots for press, partners, and media publications.
Official Brand Mark
Please use these logos exactly as provided without altering proportions or colors.
Primary Logo
White Knockout
App Icon / Favicon
Usage Guidelines
Clear Space
Always maintain a minimum clear space around the logo equivalent to the height of the icon mark. Do not crowd the logo with other elements.
Don't Alter Proportions
Do not stretch, squeeze, skew, or distort the logo in any way. Always scale it proportionally.
Don't Recolor
Use only the official brand colors provided. Do not apply gradients, drop shadows, or outline effects to the logo mark.
Color Palette
The official hex codes used across the SmartStore HQ ecosystem.
Brand Navy
Used for primary headings, deep backgrounds, and high-contrast structural text.
Brand Green
Primary brand accent. Used for CTAs, success states, active highlights, and icons.
Forest Tint
Secondary dark background used for alternate dark mode sections and footers.
Slate Text
Primary body text color. Soft on the eyes for dense data and reading.
Mint Surface
Light accent background used for badge highlights and active state surfaces.
App Background
Main app canvas and website background. Distinguishes from white cards.
Asset Downloads
Download high-resolution vectors and web-ready formats.
Primary Logo Mark
Full color logo for white and light backgrounds. Includes icon and wordmark.
Icon Only
Square high-density app icon used for social avatars and app icons.
White Knockout
Solid white logo optimized for dark navy and forest backgrounds.
Press & Media Inquiries
Writing an article about us? Reach out to our communications team for interviews, product announcements, or custom high-resolution graphics.